From Podcast to Community: The Next Chapter of Sales & Pepper
- Dominic Klingberg
- Sep 3
- 2 min read
Updated: Sep 5
🚀 Sales Has Never Been Harder
Founders struggle to build their first repeatable pipeline.Sales leaders fight for efficiency while their teams drown in tools.Reps face rejection fatigue – with quotas rising and attention spans shrinking.
That’s the reality of sales in 2025.And it’s exactly why I launched Sales & Pepper.
🎙 From an Idea to a Movement
What started as a simple idea – real conversations with inspiring people in sales – has turned into something much bigger.
100+ guests. Thousands of streams.But most importantly: a community that thrives on honesty and practical insights.
From founders who built sales from scratch, to seasoned leaders scaling global teams – every story adds a fresh perspective.
💔 Looking Back – and Moving Forward
When the ARRtist Circus came to an end, I was sad. It was more than an event – it was the first thing I had built on my own, and it showed me the power of bringing people together.
But it also taught me something important:
True value isn’t created in a single day. It’s built all year long – by connecting the right people, talents, and ideas.
That’s the reason behind the Sales & Pepper Relaunch:From just a podcast to a community platform.
From one-off highlights to ongoing value.
🔑 What Sellers Need in 2025
The challenges have changed.
And so have the needs of modern sales teams.
Clarity over ChaosToo many tools, too many signals. The winners focus on clean processes, crystal-clear ICPs, and data that drives action – not confusion.
Authentic ConversationsBuyers don’t want pitch robots. They want humans who listen, challenge, and create trust. Authenticity beats automation every single time.
A Community to Learn FromSales is moving too fast for one playbook to work everywhere. Sellers need peers to share what’s working right now. That’s where Sales & Pepper comes in: real voices, unfiltered learnings.
🌍 From Podcast to Community
Season 2 of Sales & Pepper is more than just new episodes.
It’s the foundation of something bigger:
🎧 Content – honest conversations, practical insights, video podcasts
💡 Coaching & Consulting – hands-on support for sellers, leaders & founders
🎉 Events – meetups, dinners, and experiences that connect the right people
The goal: real value through connections – all year round.
🔮 What’s Next?
Season 2 kicks off September 30 – and this time, we’re going big with video.And because every new chapter deserves a proper start:
On October 7th, 2025, we’re hosting the Sales & Pepper Release Party in Berlin during SaaS Week.
👉 Invite-only, limited spots.
🤝 Thanks to Our Partners
Kickscale – your go-to partner for data-driven B2B growth.
HubSpot – the platform for scalable CRM and streamlined processes.
👉 Join the Journey
Sales is changing – fast. The only way to keep up? Learn together.
📩 Sign up for the newsletter – get the best jobs, events, insights, and podcast highlights straight to your inbox.
🎧 Subscribe to the podcast – don’t miss the conversations shaping modern sales.
This is just the beginning. Thanks for being here. 🚀
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